Who is Genaro Rivas?

Genaro Rivas is a Peruvian fashion designer and creative entrepreneur redefining the role of fashion through sustainability, innovation, and cultural collaboration. Named by Forbes as one of Peru’s Top 50 Creatives, his work bridges traditional craftsmanship with emerging technologies.

Working closely with artisans and makers across Peru and London, Rivas creates collections that prioritise ethical production and inclusive design. From handcrafted straw accessories to alpaca outerwear, each piece reflects a commitment to sustainable materials and conscious making. A graduate of London College of Fashion, he developed a methodology focused on fair wages and transparent collaboration between designers and artisans, placing people at the centre of the creative process.

His work has been showcased at London Fashion Week, where he became the first Peruvian designer to present a collection, gaining international recognition. With innovations such as Latin America’s first 3D-printed dress, Rivas continues to push boundaries, using fashion as a platform for purpose, storytelling, and change.